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«Built to Last: Successful Habits of Visionary Companies» by Jim Collins and Jerry Porras is a seminal work exploring the enduring success of exceptional companies. Through extensive research, Collins and Porras identify core principles and visionary practices that distinguish these companies from their competitors. The book emphasizes enduring values, long-term vision, and innovative organizational cultures as key factors contributing to sustained greatness. «Built to Last» offers profound insights and actionable strategies for leaders and organizations striving to create lasting impact and achieve sustained success in a rapidly changing business landscape.
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